The Sao Paulo Museum of Art (MASP)– is the biggest museum in Latin America and one of the most renowned museums in the world.

However this fact is not acknowledged by the majority of Brazilians because people don’t know the history of the museum.

Therefore, we developed three print ads to tell the history of MASP from a different point of view: the paintings’ point of view.

Position: Creative/Writer

Recognitions:

Bronze in Cannes Advertising Festival

Silver in Wave Festival

Silver In FIAP

Bronze in Andy Awards

Finalist in Premio Abril

Luerzers Archive Selection